For more than 25 years, Pedersen Design, a full-service creative design firm based in Aurora, Illinois, has been in the business of creating, maintaining, and evolving compelling brands, being a comprehensive firm that can meet all of your digital design needs.
Digital Design Services
Build the Brand Your Business Deserves
Benifits & Advantages
Our Services
Check Out Our Work
Featured Projects
Pure Mechanical LLC
The Standard
Brother Chimp Brewing
Testimonials
What Clients Say About Our Services
I have been working with Pedersen Design for 6+ years. Dave and his team have created numerous marketing materials ranging from business cards, letterhead, brochures, and various print and digital ads… Read Full Testimonial
Joe King | PT, ATC
Physical Therapy Advantage
Pedersen Design created a new website for the organization that is nicely designed and very easy to use. It is nice to work with such professionals that take pride in what they do… Read Full Testimonial
Randy Deicke | Sergant-At-Arms
Metropolitan Fire Chiefs Association of Illinois
Pedersen Design is the best. Dave is great to work with, professional and has great ideas. The artwork they produce is top quality and installation is quick. We will continue to use Pedersen Design for all of our needs. Superb and very highly recommended!
Kelsie A. Dolezal
University of Illinois
I have been working with Pedersen Design for 6+ years. Dave and his team have created numerous marketing materials ranging from business cards, letterhead, brochures, and various print and digital ads… Read Full Testimonial
Joe King | PT, ATC
Physical Therapy Advantage
Pedersen Design created a new website for the organization that is nicely designed and very easy to use. It is nice to work with such professionals that take pride in what they do… Read Full Testimonial
Randy Deicke | Sergant-At-Arms
Metropolitan Fire Chiefs Association of Illinois
Pedersen Design is the best. Dave is great to work with, professional and has great ideas. The artwork they produce is top quality and installation is quick. We will continue to use Pedersen Design for all of our needs. Superb and very highly recommended!
Kelsie A. Dolezal
University of Illinois
How We Work
We Believe in Partnerships
Every great relationship begins with a partnership, so we work in unison to inspire originality and build a brand with a foundation of trust and commitment. At Pedersen Design, we strive to reach and engage your audience, empower your brand, and outperform your business goals.
01-
WE Brainstorm
We start by discussing your ideas and goals, and we research your industry.
02-
WE Design
We then build the library of assets you will need to build a successful campaign.
03-
WE Publish
Your design is then ready to go. Publish through print, web, digital, video, & more!
Engage your audience, empower your brand, and outperform your business goals.
We research your industry and competition to make sure the message and images developed for your business’ stands above the rest.
Engage your audience, empower your brand, and outperform your business goals.
We research your industry and competition to make sure the message and images developed for your business’ stands above the rest.
So, ready to take your idea to a new level?
You've come to the right place. Let's get to work!
Our Professionals
Meet Our Team
David Pedersen
Creative Director and President
Jason Jawor
Designer and Brand Strategist
Request A Quote
Need to improve the look of your products or your business?
Whats New With Us
The Latest From Pedersen Design
Unveiling the Artistry Behind Your Brand’s Creative Journey - Part 8 | Building Bridges: The Power of Open Communication in Marketing Partnerships![]()
![]()
At Pedersen Design, we believe that maintaining open communication channels and fostering collaborative relationships with our clients is the key to achieving outstanding results. ![]()
![]()
• Why Communication Matters![]()
• Transparency Builds Trust![]()
• Collaboration Drives Innovation![]()
• Alignment Ensures Success![]()
• Accountability Drives Results![]()
![]()
Maintaining open communication channels and fostering collaborative relationships with our clients is not just a philosophy—it’s a way of doing business.![]()
![]()
For the full story visit: buff.ly/49np4bM ![]()
![]()
#BrandJourney #OpenCommunication #CollaborativePartnerships #PedersenDesign #MarketingSuccess
Unveiling the Artistry Behind Your Brand’s Creative Journey. Part 7 | Establishing Key Performance Indicators for Your Marketing Campaigns![]()
![]()
In the fast-paced world of marketing, success isn’t just measured by creative flair or flashy campaigns—it’s about tangible results and measurable outcomes. That’s where key performance indicators (KPIs) come into play. ![]()
![]()
• Why KPIs Matter![]()
• Identifying Relevant KPIs - Website traffic, Engagement, Conversions, Revenue, and Customer satisfaction ![]()
• Setting SMART Goals![]()
• Choosing Measurement Method![]()
![]()
By understanding who your audience is, assessing your budget, and selecting the most appropriate tactics and channels, you can effectively reach and engage with your audience, drive conversions, and achieve your business goals. ![]()
![]()
Read this edition and more at: buff.ly/49np4bM ![]()
![]()
#BrandJourney #MarketingKPIs #SMARTGoals #PedersenDesign #MeasurableSuccess
Unveiling the Artistry Behind Your Brand’s Creative Journey - Part 6 | Mastering Your Marketing Mix: Choosing the Right Tactics and Channels for Your Business![]()
![]()
With a plethora of options available—from social media and email marketing to SEO and print—it’s essential to choose the ones that align best with your target audience and budget. ![]()
![]()
• Understanding Your Target Audience![]()
• Assessing Your Budget![]()
• Social Media Marketing![]()
• Email Marketing![]()
• Search Engine Optimization (SEO)![]()
• Print Marketing![]()
![]()
By understanding who your audience is, assessing your budget, and selecting the most appropriate tactics and channels, you can effectively reach and engage with your audience, drive conversions, and achieve your business goals. ![]()
![]()
Read More at: buff.ly/49np4bM and to catch up the rest of this 8 part series.![]()
![]()
#BrandJourney #MarketingMix #TacticsAndChannels #BusinessGoals #PedersenDesign
Unveiling the Artistry Behind Your Brand’s Creative Journey - Part 5 | Crafting Your Path to Success: A Guide to Developing a Comprehensive Marketing Strategy![]()
![]()
In the ever-evolving world of marketing, having a well-defined strategy is the compass that guides your business towards its goals. ![]()
![]()
Step 1: Define Your Objectives![]()
Step 2: Know Your Target Audience![]()
Step 3: Choose the Right Channels![]()
Step 4: Develop Compelling Messaging![]()
Step 5: Set Measurable Goals![]()
Step 6: Implement, Monitor, and Optimize![]()
![]()
Once your strategy is in place, it’s time to put it into action. Implement your marketing tactics across the chosen channels and closely monitor their performance. ![]()
![]()
Read the full story and catch up on other isntallments at: buff.ly/44TM533 ![]()
![]()
#PedersenDesign #MarketingStrategy #SuccessPath #BusinessGrowth
Unveiling the Artistry Behind Your Brand’s Creative Journey - Part 4 | Crafting Your Brand Identity: A Journey to Authenticity![]()
![]()
In the crowded marketplace of today, where consumers are bombarded with endless choices, standing out is not just an option—it’s a necessity. ![]()
![]()
1. Defining Your Brand Identity![]()
2. Finding Your Voice![]()
3. Living Your Values![]()
4. Embracing Consistency![]()
![]()
Your brand identity is the heart and soul of your business—it’s what sets you apart, captivates your audience, and fosters loyalty for years to come.![]()
![]()
Miss Parts 1-3? find them on our website: buff.ly/49np4bM ![]()
![]()
#BrandEssence #PedersenDesign #AuthenticityInDesign #BrandIdentity #BusinessPassion #CreativeSolutions
News
Unveiling the Artistry Behind Your Brand’s Creative Journey - Part 8: Building Bridges: The Power of Open Communication in Marketing Partnerships in the fast-paced world of marketing, success isn’t just about flashy campaigns - it’s about collaboration, transparency, and trust....
The Latest From Pedersen Design, here you you can find all the current events and news happening with us. Every great relationship begins with a partnership, so we work in unison to inspire originality and build a brand with a foundation of trust and commitment.
Proud Members of
Proud Members of
Awards
Awards